Youth is Served in Gillette Fusion ProGlide Prelude to the Dream at Eldora Speedway

The Gillette Young Guns Join Tony Stewart, Jimmie Johnson,
Jeff Gordon and Other Racing Stars in a Return to the Dirt in
Support of Four Children’s Hospitals

Wednesday, June 9 Live on HBO Pay-Per-View®

SPEEDWAY, Ind. (April 20, 2010) – On Wednesday, June 9, the most celebrated dirt track in all of motorsports will host the Gillette Fusion ProGlide Prelude to the Dream. Eldora Speedway in Rossburg, Ohio, will once again be the site of the all-star dirt Late Model race featuring more than 25 world renowned drivers as they battle for dirt supremacy on the half-mile clay oval, all of which will be presented live to the entire nation on HBO Pay-Per-View® with proceeds from the telecast supporting four of the nation’s top children’s hospitals:

· Riley Hospital for Children in Indianapolis: www.RileyChildrensHospital.com
· Cincinnati Children’s: www.CincinnatiChildrens.org
· Levine Children’s Hospital in Charlotte, N.C.: www.LevineChildrensHospital.org
· St. Jude Children’s Research Hospital in Memphis, Tenn.: www.StJude.org

Official Website

The sixth annual event will be headlined by the Gillette Young Guns: Clint Bowyer, Kasey Kahne, Kyle Busch, Denny Hamlin, Carl Edwards and Joey Logano. All will join Tony Stewart, the two-time NASCAR Sprint Cup Series champion and owner of Eldora Speedway, and many others including fellow Sprint Cup champions Jimmie Johnson, Jeff Gordon and Matt Kenseth. All will pilot 2,300-pound dirt Late Model stock cars capable of putting out over 800 horsepower.

The live, commercial-free broadcast will begin at 7 p.m. EDT (4 p.m. PDT) with an immediate replay. HBO Pay-Per-View’s racing telecast has a suggested retail price of $24.95 and is available to more than 71 million pay-per-view homes. HBO Pay-Per-View is the leading supplier of event programming in the pay-per-view industry. Ordering information and up-to-the minute racing information is available at either http://www.PreludeToTheDream.org or http://www.HBO.com.

And beyond the new charity element, this year’s Gillette Fusion ProGlide Prelude to the Dream will be a team event. There will still be an individual race winner, but there will now be a race within the race, with the field broken up into four teams, each representing a children’s hospital:

· Team Riley: Bowyer (captain), Ryan Newman, J. Gordon, Brian Vickers, A.J. Allmendinger, Kenny Wallace and Ron Capps.
· Team Cincinnati: Kahne (captain), Logano, Stewart, Kevin Harvick, Bill Elliott and Cruz Pedregon.
· Team Levine: Busch (captain), Johnson, Kenseth, David Reutimann, Dave Blaney and Marcos Ambrose.
· Team St. Jude: Hamlin (captain), Edwards, Robby Gordon, Ken Schrader, Aric Almirola, Ricky Carmichael and Ray Evernham.

Each hospital will receive a donation, with the payout breakdown as follows:

· Winning team receives 45 percent of net money raised.
· Second-place team receives 25 percent of net money raised.
· Third- and fourth-place teams each receive 15 percent of net money raised.

The lowest team score wins, and only the top-five drivers from each team will be scored. For example, if Team Riley has finishes of first, fourth, seventh, 11th and 18th, respectively, from its top-five drivers, its score will be 41. In the event of a tie, the sixth driver will be scored.

“We wanted to shake things up a little bit this year,” said Stewart, who has won the Prelude to the Dream three times since its inception in 2005. “The team concept adds another level of excitement because there’s now a race within the race. As individual drivers, we all want the big trophy at the end of the night. But it’s cool knowing that battles for fourth and fifth and even 11th and 12th will make a big difference for what children’s hospital ends up with the big check.

“We plan to raise a lot of money for all of these hospitals, no matter where their teams finish. Since HBO Pay-Per-View began televising the Prelude in 2007, we’ve been able to help a lot of deserving charities, and helping children has always been a part of that mission. With this format, we feel we can raise more money than ever before. We’ve always set a goal to raise $1 million. We haven’t been able to reach that goal yet, but with this year’s Prelude where we have a race within a race, I think we have our best shot yet to reach that magic number.”

The four charities – Riley Hospital for Children, Cincinnati Children’s, Levine Children’s Hospital and St. Jude Children’s Research Hospital – all cater to the medical needs of children.

The five previous Prelude to the Dreams have collectively raised more than $2.5 million. With each year’s event gaining significant stature and mainstream interest, Stewart’s goal is to have the Gillette Fusion ProGlide Prelude to the Dream raise $1 million, with the proceeds impacting the four charities.

“It’s an ambitious goal, especially in this economy” admits Stewart. “But if we don’t shoot for a number that is a true difference-maker, we’re not ever going to reach it. That’s our goal, and me and everybody else associated with this event is going to do everything we can to meet that goal. Now, we just need everyone out there to purchase the event, enjoy all the action going on at Eldora, and know that their dollars are going to a very worthy cause.”

“We are pleased to return this season as the entitlement sponsor of this unique race,” said Michelle Potorski, associate marketing director, Gillette North America. “This year we are launching the new Gillette Fusion ProGlide and we and all the Gillette Young Guns look forward to doing our part to help raise funds and awareness for all the charities involved and making this year’s event a success.”

Drivers from all types of disciplines, some with lots of dirt track experience and others with hardly any, will participate in hot laps, qualifying, heat races and a 30-lap feature, all of which will be televised live on HBO Pay-Per-View.

“This is the fourth year in a row we’ve been able to bring live action from Eldora into living rooms across the country,” said Tammy Ross, vice president and general manager, HBO Pay-Per-View & Sports. “This year’s addition of drivers competing on teams brings a whole new dimension to the broadcast, with the big winners being the hospitals they’re representing and the fans at home.”

With no points and no pressure, the Gillette Fusion ProGlide Prelude to the Dream is a throwback race, allowing drivers to step back in time and compete for the reasons they all went racing in the first place – pride and a trophy. And they’ll do it on the same surface that racing legends A.J. Foyt and Mario Andretti competed on nearly 50 years ago.

Other interesting storylines include:

· Fifty Racing Titles Represented at the Prelude: A total of 50 major championships have been won by drivers in the Gillette Fusion ProGlide Prelude to the Dream: Sprint Cup [12] – Elliott (1988), J. Gordon (1995, 1997, 1998, 2001), Stewart (2002, 2005), Kenseth (2003), Johnson (2006, 2007, 2008, 2009); IROC [3] – Harvick (2002), Kenseth (2004), Stewart (2006); Nationwide Series [6] – Harvick (2001, 2006), Vickers (2003), Edwards (2007), Bowyer (2008), Busch (2009); IndyCar Series [1] – Stewart (1997); NHRA Funny Car [2] – Pedregon (1992, 2008); SCORE Off-Road [6] – R. Gordon (1986, 1987, 1988, 1989, 1990, 2009); AMA 125 National [3] – Carmichael (1997, 1998, 1999); AMA 125 East Coast SX [1] – Carmichael (1998); AMA 250 National [6] – Carmichael (2000, 2001, 2002, 2003, 2004, 2005); AMA 250 Supercross [5] – Carmichael (2001, 2002, 2003, 2005, 2006); U.S. Open of Supercross [3] – Carmichael (200, 2001, 2005); WSXGP 250 Supercross [1] – Carmichael (2005); MXdN [1] – Carmichael (2005).

· Dirt Veterans vs. Dirt Neophytes: Stewart, J. Gordon, Kahne, Newman, Blaney, Bowyer, Elliott, Schrader and Wallace grew up on dirt tracks, while Vickers, Busch, Harvick, Almirola, Hamlin and Logano spent the majority of their racing upbringing on asphalt.

· What Happens When a Drag Racer has to Turn the Steering Wheel?: Capps is a 14-year veteran of the NHRA and Pedregon is a 16-year NHRA driver, where straight-line runs over 300 mph are commonplace. They’ll have to turn right to go left as they sling their dirt Late Models around Eldora.

1 29 11 Denny Hamlin FedEx Ground Toyota
2 4 48 Jimmie Johnson Lowe’s Chevrolet
3 7 18 Kyle Busch Interstate Batteries Toyota
4 11 2 Kurt Busch Miller Lite Dodge
5 5 9 Kasey Kahne Budweiser Ford
6 30 5 Mark Martin Hendrickcars.com/GoDaddy.com Chevrolet
7 19 29 Kevin Harvick Shell/Pennzoil Chevrolet
8 9 88 Dale Earnhardt Jr. AMP Energy/National Guard Chevrolet
9 14 56 Martin Truex Jr. NAPA Toyota
10 3 16 Greg Biffle 3M Post-it Ford
11 10 39 Ryan Newman U.S. ARMY ROTC Chevrolet
12 6 31 Jeff Burton Caterpillar Chevrolet
13 17 43 A J Allmendinger Insignia/Best Buy Ford
14 37 12 Brad Keselowski Dodge Dodge
15 13 6 David Ragan UPS Ford
16 23 82 Scott Speed Red Bull Toyota
17 32 47 Marcos Ambrose Scott Branded Products/Kingsford Toyota
18 39 19 Elliott Sadler Hunt Brothers Pizza Ford
19 2 77 Sam Hornish Jr. Mobil 1 Dodge
20 28 17 Matt Kenseth Crown Royal Black Ford
21 26 78 Regan Smith Furniture Row Racing Chevrolet
22 27 13 Max Papis GEICO Toyota
23 41 71 Bobby Labonte Perry for Governor Chevrolet
24 35 34 Travis Kvapil Long John Silver’s Ford
25 36 21 Bill Elliott Motorcraft/Quick Lane Tire & Auto Center Ford
26 38 7 Robby Gordon Monster Energy Toyota
27 40 38 Kevin Conway # Extenze Ford
28 18 20 Joey Logano Home Depot Toyota
29 31 37 David Gilliland Taco Bell Ford
30 15 1 Jamie McMurray Bass Pro Shops/Tracker Boats Chevrolet
31 12 24 Jeff Gordon DuPont/National Guard Special Forces Chevrolet
32 1 14 Tony Stewart Office Depot/Old Spice Chevrolet
33 20 99 Carl Edwards Scotts Ford
34 21 42 Juan Pablo Montoya Target Chevrolet
35 25 98 Paul Menard Quaker State/Menards Ford
36 8 33 Clint Bowyer Cheerios/Hamburer Helper Chevrolet
37 16 00 David Reutimann Aaron’s Dream Machine Toyota
38 42 83 Brian Vickers Red Bull Toyota
39 43 32 Reed Sorenson Dollar General Stores Toyota
40 22 87 Joe Nemechek Crosby Roofing Toyota
41 33 66 Michael McDowell PRISM Motorsports Toyota
42 34 09 Mike Bliss Phoenix Construction Chevrolet
43 24 55 Dave Blaney PRISM Motorsports Toyota

Guest Column by Cathy Elliott

Each January, the National Motorsports Press Association (NMPA) holds its annual convention and awards banquet in Charlotte. It’s a fun event, and it’s always nice to see the sometimes underappreciated motorsports media corps rewarded for its hard work.

The portion of the program attendees either look forward to most or absolutely dread, depending on how photogenic they are, is a slide show of media members going about their business during the previous season, punctuated by pithy comments from a current NMPA executive board member.

On one particularly memorable evening a few years back, the slide show included several totally random shots of Kasey Kahne, to which Mike Hembree, current NASCAR editor for SPEEDTV.com and that year’s purveyor of pith, would simply deadpan: “Kasey Kahne. He’s dreamy.”

About the third time this happened, the audience joined in with the refrain, and I have to confess I haven’t seen a photo of Kahne since without “He’s dreamy,” providing the background music in my head.

Silly, yes, but it now seems that others share this opinion with the NMPA.

There’s a slight chance you missed this snippet of recent NASCAR news, because I have it on pretty good authority that some people actually do live in caves, hide under rocks and vacation on the moon. So for all two or three of you, here’s the deal.

Hendrick Motorsports announced on April 14 that Richard Petty Motorsports driver Kasey “He’s Dreamy” Kahne would be taking over the No. 5 Chevy, currently piloted by Mark Martin, beginning with the 2012 NASCAR Sprint Cup Series season.

The contract was described as being “long-term,” which after further investigation turns out to mean something like “five years and then we’ll see.”

Drivers change teams all the time, for a lot of different reasons, but this is an unusual case. Speculation has run rampant since the announcement, as even the most mathematically challenged among us figured out fairly quickly, that something significant lies between the current NASCAR Sprint Cup Series season and the 2010 season; namely, that would be the year 2011. There are so many theories flying around that all we seem to be missing is a grassy knoll.

What will KK do next year? Mark Martin and Dale Earnhardt, Jr. both have contracts extending to and through the end of 2011, and call me crazy, but I’m guessing that Jeff Gordon and Jimmie Johnson’s deals with HMS extend into the afterlife. So why, fans are wondering, would Hendrick Motorsports sign a contract with such a talented and popular driver without having a car for him to drive?

Just think of it like shoe shopping. Man, woman, child or horse, there are certain styles of footwear that fit us better than others. So naturally, whether it is Cole Haan or Converse, Ferragamo or a farrier’s iron, we naturally gravitate toward those same choices over and over again. They suit us.

Hendrick Motorsports is like that. Their drivers are unique individuals with their own personalities and driving styles, but they have some similarities, too. They look, dress, speak and conduct themselves in an appropriate way. They are not only role models; they are NASCAR poster boys. They convey a positive image for the sport.

Kasey Kahne – who is dreamy, in case you didn’t know — is a brand that fits well in this closet. He definitely looks the part; still young with a long racing future ahead of him, his good looks have been the subject of many an amusing TV commercial. Anyone who has watched the annual NASCAR Sprint Cup Awards Banquet has probably noticed he isn’t all that comfortable with formal speech-making, but he’s a generally cordial person with a calm manner of speaking and a low-key personality not much given to controversy.

And lest we forget, he’s a good driver. He was the Cup Series’ Raybestos Rookie of the Year in 2005, and made the Chase for the Sprint Cup field in 2006 — when he won six races — and in 2009.

No one can say with any degree of certainly at this point exactly what car Kahne will be driving in 2011, but why get so worked up about it? There are plenty of options, with Stewart-Haas Racing being the most commonly mentioned for now. What we do know is that Rick Hendrick has said he will be competing in the Cup Series full time in 2011. And we know the car will be a fast, competitive one.

How can we be so sure? That’s easy; the legendary Rick Hendrick agrees that Kasey Kahne is, in fact, dreamy, and if you want to second-guess THAT guy, you’re entirely on your own.

Because Mr. Hendrick understands full well this time honored purchasing principle: If the shoe fits, buy it. Or at least sign it to a long-term contract.

The opinions expressed in this articles are solely those of the author and not this website.