DEERFIELD, IL (September 22, 2009) – Beam Global Spirits & Wine, Inc., maker of Jim Beam® Bourbon, the world’s number one-selling Bourbon, announced today that its marketing plans for 2010 will not include a return to the NASCAR® Sprint Cup Series™. As a result, the company will not extend its current partnership with Robby Gordon Motorsports in 2010. The company plans to focus its marketing resources for Jim Beam into other platforms that directly impact the end consumer.

Continue reading “Jim Beam will not be back with Robby Gordon in 2010”

DAYTONA BEACH, Fla. (Sept. 23, 2009) – NASCAR announced today its 2010 testing policy for its three national and two regional touring series.

The policy will again prohibit testing at tracks which host NASCAR national series events, by teams in the following series: NASCAR Sprint Cup; NASCAR Nationwide; NASCAR Camping World Truck; NASCAR Camping World East; and NASCAR Camping World West.

In 2010, however, testing will be allowed at NASCAR-sanctioned tracks that host a regional touring event but do not host a national series event. Based on this season’s regional tour schedules, the following tracks would be eligible to host tests next year:

Greenville-Pickens Speedway; Tri-County Motor Speedway; South Boston Speedway; Thompson International Speedway; Adirondack International Speedway; Lime Rock Park; Thunder Hill Raceway; All American Speedway; Madera Speedway; Douglas County Speedway; Toyota Speedway at Irwindale; Portland International Raceway; Miller Motorsports Park; Colorado National Speedway.

DAYTONA BEACH, Fla. (Sept. 22, 2009) – NASCAR has issued penalties to the No. 18 team that competes in the NASCAR Sprint Cup Series as a result of a rule infraction found last Sunday at New Hampshire Motor Speedway.

The No. 18 car was found to be in violation of Sections 12-1 (actions detrimental to stock car racing); 12-4-I (any determination by NASCAR officials that the race equipment used in the event does not conform to NASCAR rules); and 20-12.8 1B (the height of the car at the left front fender did not meet the required specification; too low in post-race inspection) of the 2009 NASCAR rule book.

Crew chief Steve Addington has been fined $25,000 and placed on NASCAR probation until Dec. 31. Driver Kyle Busch and car owner Joe Gibbs have been penalized 25 championship driver and 25 championship owner points, respectively.

Jack Daniel’s to Conclude NASCAR Program
Brown-Forman brand to end formal relationship with RCR’s No. 07 team after 2009 season

WELCOME, N.C. (September 21, 2009) – Brown-Forman, one of the largest American-owned companies in the wine and spirits business, will conclude its Jack Daniel’s NASCAR program and will not extend its sponsorship with Richard Childress Racing’s No. 07 team.

A change in Brown-Forman’s spending priorities led to the decision to conclude the sponsorship that began in 2005. The Brown-Forman/Jack Daniel’s partnership with RCR will continue for the remainder of the 2009 racing season and the entire team is committed to being competitive on the track each and every race.

Continue reading “Jack Daniels out at Richard Childress Racing”