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FOR IMMEDIATE RELEASE

DODGE BRAND IDENTITY RETURNS IN NASCAR WITH 2013 DODGE CHARGER

Dodge Charger Race Car For 2013 Sprint Cup Series Unveiled At LVMS

PHOTO CAPTION: The unmistakable Dodge crosshair grill on the newly designed and engineered 2013 NASCAR Sprint Cup Series Dodge Charger revealed Sunday at Las Vegas Motor Speedway (credit: Dodge)

LAS VEGAS (Sunday, March 11, 2012) – Fans asked for it. NASCAR agreed. SRT Motorsports and Dodge delivered. SRT Motorsports unveiled the 2013 Dodge Charger that will compete in the NASCAR Sprint Cup Series next season at Las Vegas Motor Speedway today in front of the people that asked for the change — the fans. Just as they did with the Dodge Challenger when it was introduced in the NASCAR Nationwide Series two years ago, SRT Motorsports designers and engineers created a race car fans will have no problem identifying on the race track. The defining features of the street Charger have been expertly incorporated into the racing version.

Continue reading “Photo: 2013 NASCAR Dodge Charger Cup Series Car”

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2013 NASCAR Dodge Charger: Brand Identity Is Back

AUBURN HILLS, Mich. (Friday, March 2, 2012) – Yes, NASCAR driver Sam Hornish, Jr, might be a bit partial to the 2013 Dodge Charger that debuts in the Sprint Cup series at the Daytona 500 next year.

But when he’s right, he’s right: “The car looks the best out of any of the new cars, that’s for sure — nice, sharp lines — and you can see a lot of the street car in the race car. It brings the Charger’s identity back onto the racetrack.”

Continue reading “Photo: Sneak Peek 2013 Dodge Charger NASCAR Cup Series Car”