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Jeff Gordon 2012 DuPont Paint Scheme 24REBRANDED AXALTA COATING SYSTEMS REMAINS COMMITTED TO HENDRICK MOTORSPORTS AND JEFF GORDON
CHARLOTTE, N.C. (February 4, 2013) – The Carlyle Group, one of the world’s largest and most successful investment firms with a portfolio of businesses that includes Hertz Rental Car, Allison Transmission and Dunkin’ Donuts, announced today that it has acquired DuPont’s paint business. Although the people, products and technologies will remain the same, the paint business, which sponsors the No. 24 Chevrolet of Hendrick Motorsports and driver Jeff Gordon in the NASCAR Sprint Cup Series, has been rebranded as Axalta Coating Systems.

Continue reading “DuPont Rebranded As Axalta, Gives Jeff Gordon’s #24 New Look”

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NASCAR BECAME A WHOLE NEW WORLD WHEN GORDON/DUPONT ENTERED THE RACE

CHARLOTTE, N.C. (January 21, 2012) “A Whole New World” appropriately was the No. 1 song on the pop charts the year Jeff Gordon came on the NASCAR Cup Series scene in the rainbow-colored Hendrick Motorsports No. 24 DuPont Chevrolet and took the motorsports world by storm.

But the irony goes beyond the song title. Gordon’s first Cup Series start was seven-time champion “King” Richard Petty’s final Cup Series start at the season finale in Atlanta in 1992. The torch seemed to be passed that day as Gordon went on to accumulate four championships in his first nine full seasons and now is third on the all-time win list with 85 career victories. David Pearson is second with 105, and Petty reigns with a record 200 wins.

Continue reading “20 Years of Jeff Gordon and the #24 DuPont Chevrolet”