Major Retailer Increases Sponsorship of Matt Kenseth in No. 20 NASCAR Sprint Cup Series Toyota Camry in 2014

Huntersville, N.C. (December 2, 2013) – Dollar General and Joe Gibbs Racing announced today they have expanded their partnership agreement for the 2014 NASCAR Sprint Cup Series season. The Goodlettsville, Tenn.-based retailer will increase its sponsorship to 27 races with Matt Kenseth and the No. 20 team, up from 17 in 2013. As one of the top contenders for the Sprint Cup Series Championship, Kenseth celebrated seven wins in 2013 – more wins than any other driver in the series.

“Dollar General is excited to build on its successful partnership with Joe Gibbs Racing and sponsor more races with Matt Kenseth and the No. 20 team next year,” said Rick Dreiling, Dollar General’s chairman and chief executive officer. “NASCAR is key to connecting with our customers, many of whom are loyal race fans, and we look forward to a continued partnership with JGR to further our business.” Continue reading “Dollar General Expands Partnership with Joe Gibbs Racing Matt Kenseth #20”