MARS SWEETENS ITS NASCAR SPONSORSHIPS
Announces Multiyear Renewals with Joe Gibbs Racing, Kyle Busch and NASCAR®

HACKETTSTOWN, N.J. (August 13, 2014) — Mars announced today that it has signed new multi-year deals with Joe Gibbs Racing (JGR) and National Association for Stock Car Auto Racing, Inc. (NASCAR), further anchoring its presence in the sport. The new agreement with JGR will extend the winning partnership that has brought the No. 18 M&M’S® Toyota to victory lane 20 times since 2008 and continue with the popular M&M’S® brand as the primary paint scheme in the NASCAR Sprint Cup Series™. Continue reading “Mars Renews with Joe Gibbs Racing, Kyle Busch, and NASCAR”

MARS TAKES ACTION ON KYLE BUSCH’S BEHAVIOR

Busch Removed From Driving M&M’S® Car for Remaining 2011 NASCAR Sprint Cup Series Races; Set to Return as Mars Driver in 2012

Hackettstown, NJ, November 10, 2011…Mars, Incorporated announced today that they will be removing Kyle Busch from driving the M&M’S® car for the remaining two races of the 2011 NASCAR season as a result of the incident during last Friday’s NASCAR Camping World Truck Series race at Texas Motor Speedway. The car will not run with the M&M’S® paint scheme until 2012, at which time Kyle Busch will be the driver with the expectation that no future incident take place.

“As a proud member of the racing community, Mars and the M&M’S® brand strongly support the partnership we have with Joe Gibbs Racing and are committed to NASCAR. Yet, Kyle’s recent actions are unacceptable and do not reflect the values of Mars,” said Debra A. Sandler, Chief Consumer Officer, Mars Chocolate North America. “While we do not condone Kyle’s recent actions, we do believe that he has shown remorse and has expressed a desire to change. We believe our decision will have a positive impact on Kyle and will help him return next season ready to win.”

“We strongly support Mars’ decision,” said Joe Gibbs, owner of Joe Gibbs Racing. “This gives us all time to work together to foster a positive change where Kyle can continue racing in a way we can all be proud of.”

SHOW #182 – We discuss the latest Kyle Busch mis-step, it’s implications from sponsors to employees, Kerry even hits Dale Earnhardt Jr. with a question about it. Plus we hear from Carl Edwards and Tony Stewart and much, much more. Hosted by Kerry Murphey and Paul Northrop
(About 49 mins)

LISTEN HERE
[audio http://traffic.libsyn.com/finallap/tfl_podcast_182_11.mp3]

SUBSCRIBE HERE

DOWNLOAD HERE

RSS FEED

Continue reading “The Final Lap #182 – Kyle Busch / M&M’s Aftermath”