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Chase for the NASCAR Sprint Cup To Be Seen Like Never Before

NASCAR, Turner Sports and ESPN to Make RaceBuddy and WatchESPN Available to Fans for the First Time Ever During the Chase

Heading into the start of the Chase for the NASCAR Sprint Cup, NASCAR, ESPN and Turner Sports, which manages NASCAR.COM, announced today details of a new partnership that will provide race fans with a never-before-seen digital viewing experience during the sport’s postseason run. NASCAR.COM’s RaceBuddy product will be available for the first time ever during the Chase while NASCAR content will appear for the first time ever in ESPN’s WatchESPN.com platform and WatchESPN app.

RaceBuddy, NASCAR.COM’s popular, interactive live video product, will feature two mosaics with a mix of eight in-car and stationary cameras positioned around the track for the nine Chase races airing on ESPN. Fans wanting to watch ESPN’s live telecast on their computer, smartphone or tablet will now be able to do so through ESPN’s groundbreaking application, WatchESPN and WatchESPN.com.

Continue reading “WatchESPN to have 9 of 10 Chase Races online and apps”

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iPad Screen

As we gear up for the 2011 NASCAR Chase for Sprint Cup playoffs, The Final Lap has launched an all new website now located at http://thefinallap.com

Besides being easier to remember, the All New site features…

-An app-like iPhone / Smartphone friendly layout (when viewed from such a device)

-A very slick iPad magazine style interface

-Social networking integration, users can now repost any article to Facebook, Twitter, and Google+

-Fans can get interactive by commenting on any article using their existing Facebook or Twitter accounts

-Without getting into the mumbo-jumbo tech talk, this site is now super fast

-Completes the branding of all The Final Lap content, Facebook.com/thefinallap, Twitter.com/thefinallap, and now thefinallap.com. Nice and easy to remember for everyone!

Continue reading “The Final Lap launches All New Website, Features for iPhone/iPad, Social Media”