NASCAR And Twitter Partner To Bring Fans Closer To The Sport On Race Day
Twitter To Launch Complementary Live Event Product Starting With Pocono 400 On TNT

DAYTONA BEACH, Fla. (May 18, 2012) – NASCAR and Twitter announced today a unique digital partnership that will create a new way for the sport’s millions of fans to experience what happens inside NASCAR and its teams on race day.

Built to support the live race broadcast, this new experience will give fans a complementary insider’s view of the action as it unfolds on the track and on Twitter. During a race, when fans click on #NASCAR, search for #NASCAR on Twitter.com or visit twitter.com/#NASCAR, they’ll reach a new Twitter experience where they will see the most relevant tweets from their favorite NASCAR drivers, NASCAR families, teams, commentators, celebrities and other racing fans and personalities.
Continue reading “NASCAR And Twitter Partner For Special Fan Experience Starting At Pocono”

SHOW #202 – Guest: Michael Casto – Jackman for the #14 Tony Stewart Office Depot Chevrolet, we recap Darlington, Hendrick Motorsports 200th victory, Kurt Busch antics, and preview All Star Weekend. Hosted by Kerry Murphey and Toby Christie.
(About 48 mins)

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Continue reading “The Final Lap Weekly #202 – Pit Crew Challenge / All Star Race”

Pit Road Strategy To Be Critical Component;
Fans To Again Vote One Driver Into Field

DAYTONA BEACH, Fla.  – The 28th running of the NASCAR Sprint All-Star Race will provide some additional incentive for drivers to win one of the four segments heading into the final 10-lap shootout, as the emphasis on winning and pit road strategy have never been more prevalent in this special night of NASCAR star-studded competition. Through the annual Sprint Fan Vote, under way now, fans can again cast ballots for their favorite eligible driver. The driver receiving the highest number of votes will earn a spot in the field.

The NASCAR Sprint All-Star Race set for Saturday, May 19 at Charlotte Motor Speedway (SPEED, 7 p.m.), will consist of four 20-lap segments, concluding with a 10-lap sprint and a $1 million payout to the race winner. This year’s format will place a higher premium for drivers who win one of the four segments, however, as the winners of the first four segments will move to the front of the field and line up 1-4 prior to the field coming to pit road for the final mandatory pit stop.
CLICK THE GRAPHIC TO VIEW THE FORMAT GRID

When the drivers come down pit road, crew chiefs will have to decide on their best pit strategy, as multiple scenarios will unfold. The team that makes the best call, combined with the optimum performance on pit road, is likely to be in the driver’s seat for the final 10 laps of competition. Wherever the drivers are positioned as they come off pit road after that pit stop is where they will line up to start the final 10-lap segment.

Continue reading “NASCAR All Star Race 101: Format, Drivers, Eligibility, Grid, Pit Crews, Tickets, Fan Vote”