NASCAR, Twitter Explode Together

It seems in just the last few weeks, if you are a member of Twitter, and are a NASCAR fan, you have discovered the excitement of both on race day. The Final Lap has been on Twitter for a while now, and up until recently it was just a few comments here and there about NASCAR back and forth.

The real magic happens now when you follow anyone who is also interested in the sport, either in their bio description, or if they simply Tweet about it. Then on race day, while you are watching, you have this massive community making comments, learning, keeping you up to date and more. It really is an amazing thing.

Here’s how it works after you have a good group of followers, any comment you make about the race, be sure to include this in your Tweet…#nascar. By doing this, it also goes to everyone else interested in the race as well. You will ultimately gain a following using the #nascar, and making interesting comments about the race. The community feeling is really quite remarkable.

I cover this sport for a living, and I come away each week with a deeper understanding of the unfolding race than I did before. The reason is because I get opinions and comments from all angles, like from fans, media, heck even the drivers like Max Papis (@maxpapis) who is very active on Twitter. We even heard about his flight home to North Carolina on Jimmie Johnson’s private jet, now that is insider access! This is only one component of interaction on race day.

I also discovered going from Twitter, over to real-time discussion boards, who are mostly the same people that are on Twitter as well. A great example of this is at markmartin.com and nascarview.com. I’m sure there are many others out there, but all of these tools certainly make NASCAR a faster paced, and interesting place on the web.

There are various aspects of the NASCAR Twitter Community, slowly drivers and race tracks are getting on board, so we created a Twitter Guide to NASCAR Drivers and Tracks. There are also many other types of followers which we will add to the list soon, like Media Members, Bloggers, Fans, Official NASCAR Tweets, Crew Members, PR Folks, and more.

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