DAYTONA BEACH, Fla. (Feb. 19, 2014) — At an event today at the SPRINT Fan Zone at Daytona International Speedway, NASCAR officially unveiled newly designed bodies for NASCAR Camping World Truck Series race trucks – set to debut on Friday night in the NextEra Energy Resources 250 at Daytona (7:30 p.m. on FOX Sports 1, Motor Racing Network Radio and SiriusXM NASCAR Radio). The newly redesigned bodies will now match the look of their respective showroom counterparts.
Today’s introduction of the new truck bodies follows successful launches of race vehicles in NASCAR’s other two national series – the Gen-6 car last year in the NASCAR Sprint Cup Series and the new models in the NASCAR Nationwide Series in 2010.
“Each manufacturer has designed distinctly different trucks that they can use to promote their showroom models through their involvement with NASCAR racing,” said Robin Pemberton, NASCAR vice president of competition and racing development. “We have worked closely with all three manufacturers for the past several years, and we’re excited to unveil a new truck body that will make one of NASCAR’s most exciting series even better.”
Extensive research and testing went into the development of the new bodies, with the goal of continued close competition while allowing specific features from each model. The new trucks have a unique design that will make it easier for fans to recognize their favorite model.
“The truck has a new look that fans can relate to with their own truck at home,” said Chad Little, NASCAR Camping World Truck Series managing director. “The competitors have been happy with the new trucks in testing in January and we expect to continue to have some of the best racing in NASCAR for our fans at Daytona.”